MLM Lead Generation: Unlocking the Secret 

 February 6, 2010

By  Corrisa Malone


The secret’s out…mlm lead generation isn’t as difficult as a lot of people make it out to be.


Sure you’ve got to learn a few key important concepts…


And then pick one marketing method to learn…and then get good at generating leads with that method before adding in another method.


It’s smart to have 3-5 methods in place at all times.


Track your traffic…track your ads.


Google Analytics let you see where your traffic is coming from. An ad tracker lets you test your ads if you’re doing ad based marketing (solo ads, classifieds, etc)…


A paid tracking service is best if you don’t want to bother putting one on your server (host it).


How to Get Targeted Leads

First off, before you do any kind of mlm lead generation, you’ve got to have your website in place. This is the site where you ultimately want your leads to end up. In most cases it’s going to be a lead capture page. In some cases it’s going to be a salesletter type page.


This page is sometimes referred to as your “money page.” This is the page where you want your prospects taking the desired action…(opt in or buy).


Your page must perform!


Sending traffic to a page that doesn’t perform well for you is a waste of your traffic.


If you know you’re sending traffic to your lead capture page and you’re not getting results…odds are the problem is likely your lead capture page.


Make sure it’s right. Your page should talk to the types of prospects your sending to it.


If you know a thing or two about copywriting, then create your own site and write messages to put into your autoresponder system.


I know that a tiny percent of people will do all this…it’s a lot I know. And if you do it wrong you’ve just wasted a lot of time.


This is why I recommend you tap into a good system like Mlm Lead System Pro (MLSP)and use it as leverage indefinitely or until you create your own system.


Now, you need to know what kind of people you want to attract. That will depend upon what you’re selling. (If you’re using a system like MLSP, then it only attracts people who are interested in network marketing and network marketing buyers.)


Are you selling an opportunity? A system? A diet pill?


For mlm lead generation to work well:


a) You can decide to find people who are actively searching for what it is you are selling and bring them to you. This require knowing about SEO and keyword research.


b) Find out where your target audience likes to hang out and create a presence there. This could be social sites like Facebook (you’ve got to search for them) and Twitter or forums.


Make a mlm marketing strategy and follow through. By tracking you’ll know if what you’re doing is working or not and you’ll know what to tweak and what to dump.


Inconsistent actions will breed inconsistent results and can kill your motivation and ultimately your business.


If you want to have spectacular results, you’ll want to learn the right way to do Internet marketing. This is why I always recommend Renegade University for mlm lead generation training. For what they charge it’s a steal.


Lead generation doesn’t have to be hard or frustrating.


Once you understood how to generate leads, you’ll experience how freeing it can be to be really in charge of your business…and ultimately your destiny.

  • Great article! I think it’s important that network marketers trying to generate leads online understand the importance of using lead capture pages instead of their company supplied website. Most of the time, those websites don’t have a way to capture leads, have autoresponder built in, or even convert very well.

    • At last! Someone who doesn’t just say, Go out and beg your friends and mafily to sign up under you. This sounds like he’s covered every last thing that has given MLM a bad name in the past. It’s so important to follow in the footsteps of someone who is willing to show you exactly where to place your foot instead of being told to stumble through the best you can. I don’t know of anything I’ve ever seen that looked like a better way to succeed at MLM.

      • You don’t have to beg anyone to sign up for anything. Starting with your friends and family is a good way to start as long as you have some credibility and as long as they’re not skeptics. In the cold market you’ll have to “prove” yourself and get some skills but it’s all doable. Thanks for popping in Ruan!

  • Awesome post on MLM Lead Generation!

    I agree that one of the most important things to consider is if your lead capture page is doing its job. Once you know you have a good lead capture page and you still aren’t making sales, then its time to look at your marketing efforts to your list.

    Warmest Regards,

    • Let me help you get on the right traack: Heard of Lee Mcintyre? He is a lqtuiay guy helping people to make a Real Income Online Doing What Actually gets Results in the real world!! You can learn from him at my Website that you find Inside my channel. Go Check out my website. I think this can be very helpful to alot of yous aout there on this road. THUMBS UP FOR Lee McIntyre guy. and take it from me dont go for MLM

      • I can tell you’re new to Internet marketing LOL. No problem…there are tons of ways to make money from home my friend. What’s right for one, may not be right for the next person. Thanks for stopping by Michail!

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